partners

SF Pride Partner Marketing Kit

Newsletter Inclusions

All Partner logos are included with each newsletter, but we can also showcase your company within the newsletter itself.

• Image Specifications:
  • ideal image ratio is 1.91:1 to 4:5
  • JPG or PNG files only
  • keep text limited to 125 characters, less than 20% text composition

For an example, click here.

Due By: Newsletters are sent out on the 3rd week of the month.

Logo

• File Type: .PDF or .AI
• Aspect Ratio: Any
• DPI or other requirements: Any
• Due: ASAP, deadline May 28th 2022

Parade Signage

• File Type: .PDF or .AI
• Aspect Ratio: 8:3
• DPI or other requirements: 300 DPI
• These banners will hang on the barricades along the parade route.
• Printed size: 8 feet wide x 3 feet tall
• Due: June 1st

Digital Ads

• Main Stage Full Screen Ad (Still Image)
  • File Type: .PDF or .AI
  • Aspect Ratio: 4:3
  • DPI or other requirements: True Pixel Resolution 576 wide x 448 tall; HD Pixel Resolution 1600 wide x 1200 tall
  • Display size: 14.8’ wide x 11.5’ tall

  • Due: June 1st

  • Main Stage Full Screen Ad (Video)
  • File Type: .mov or H.264 (no sound)
  • Aspect Ratio: 4:3
  • DPI or other requirements: True Pixel Resolution 576 wide x 448 tall; HD Pixel Resolution 1600 wide x 1200 tall
  • Display size: 14.8’ wide x 11.5’ tall
  • Due: June 1st
• Main Stage Banner Ad (Still Image)
  • File Type: .PDF or .AI
  • Aspect Ratio: 9:2
  • DPI or other requirements: True Pixel Resolution 576 wide x 128 tall; HD Pixel Resolution 1600 wide x 343 tall
  • Display size: 14.8’ wide x 3.3’ tall
  • This ad will display on the bottom portion of the main stage video displays.

  • Due: June 1st

  • Main Stage Banner Ad (Video)
  • File Type: .mov or H.264 (no sound)
  • Aspect Ratio: 9:2
  • DPI or other requirements: True Pixel Resolution 576 wide x 128 tall; HD Pixel Resolution 1600 wide x 343 tall
  • Display size: 14.8’ wide x 3.3’ tall
  • This ad will display on the bottom portion of the main stage video displays.

Social Media

Due: Please send any content for social media posts 5 days before you want it posted.

facebook.com/sanfranciscopride

• Consider creating an event and having SF Pride share that, or possibly co-host
• Cover Photos
  • 51px x 315px preferred, minimum 400px by 150px
  • JPG format with RGB color, less than 100KB
  • Displayed 820px x 312px on desktop, 640px x 360px on mobile
• Post Images
  • 720px, 960px, or 2048px wide
  • JPG Format, RGB Color, less than 15 MB

instagram.com/sanfranciscopride

• Images should be:
  • Square, landscape, or vertical, all images will be cropped square in feed
  • Ideal size is 1080px x 1080px, 1:1 aspect ratio
  • For landscape use 1080px by 566px, with an aspect ratio of 1.91:1

twitter.com/sfpride

• Images:
• Displayed at a 16:9 ratio of 600px x 335px and can be clicked and expanded up to 1200px x 675px.
• No larger than 5MB
• JPG, PNG, or GIF only

Mobile App

Due: To be included at launch assets must be submitted by May 23rd. Assets submitted after this date will be added on a weekly basis.

• SF Pride App Banner Ad
  • File Type: .PNG, .JPEG, or .PDF
  • Aspect Ratio: 25:6
  • DPI or other requirements: 750 x 180 px
• SF Pride App Map Icon
  • File Type: .PNG, .JPEG, or .PDF
  • Aspect Ratio: 1:1
  • DPI or other requirements: 1024 x 1024 px

AUDIO Assets

Due: submit assets for podcast inclusion before the 3rd thursday of each month to be included in that month’s podcast.

• Stinger on Queerness Podcast
  • File Type: .mp3 or .aiff
  • Duration: 15 seconds
  • Text may be provided in lieu of audio; limit 35 words

TV Assets

• TV Commercial (Video)
  • File Type:
  • Aspect Ratio:
  • DPI or other requirements:
  • Duration: 30 seconds
• Pre-Recorded Interview (Video)
  • File Type:
  • Aspect Ratio:
  • DPI or other requirements: