SF Pride Partner Marketing Kit
Newsletter Inclusions
All Partner logos are included with each newsletter, but we can also showcase your company within the newsletter itself.
- Image Specifications:
- ideal image ratio is
1.91:1
to 4:5
- JPG or PNG files only
- keep text limited to 125 characters, less than 20% text composition
For an example, click here.
Due By: Newsletters are sent out on the 3rd week of the month.
Logo
- File Type: .PDF or .AI
- Aspect Ratio: Any
- DPI or other requirements: Any
- Due: ASAP, deadline May 28th 2022
Parade Signage
- File Type: .PDF or .AI
- Aspect Ratio: 8:3
- DPI or other requirements: 300 DPI
- These banners will hang on the barricades along the parade route.
- Printed size: 8 feet wide x 3 feet tall
- Due: June 1st
Digital Ads
- Main Stage Full Screen Ad (Still Image)
- File Type: .PDF or .AI
- Aspect Ratio: 4:3
- DPI or other requirements: True Pixel Resolution 576 wide x 448 tall; HD Pixel Resolution 1600 wide x 1200 tall
- Display size: 14.8’ wide x 11.5’ tall
-
Due: June 1st
- Main Stage Full Screen Ad (Video)
- File Type: .mov or H.264 (no sound)
- Aspect Ratio: 4:3
- DPI or other requirements: True Pixel Resolution 576 wide x 448 tall; HD Pixel Resolution 1600 wide x 1200 tall
- Display size: 14.8’ wide x 11.5’ tall
- Due: June 1st
- Main Stage Banner Ad (Still Image)
- File Type: .PDF or .AI
- Aspect Ratio: 9:2
- DPI or other requirements: True Pixel Resolution 576 wide x 128 tall; HD Pixel Resolution 1600 wide x 343 tall
- Display size: 14.8’ wide x 3.3’ tall
- This ad will display on the bottom portion of the main stage video displays.
-
Due: June 1st

- Main Stage Banner Ad (Video)
- File Type: .mov or H.264 (no sound)
- Aspect Ratio: 9:2
- DPI or other requirements: True Pixel Resolution 576 wide x 128 tall; HD Pixel Resolution 1600 wide x 343 tall
- Display size: 14.8’ wide x 3.3’ tall
- This ad will display on the bottom portion of the main stage video displays.

Due: Please send any content for social media posts 5 days before you want it posted.
- Consider creating an event and having SF Pride share that, or possibly co-host
- Cover Photos
- 51px x 315px preferred, minimum 400px by 150px
- JPG format with RGB color, less than 100KB
- Displayed 820px x 312px on desktop, 640px x 360px on mobile
- Post Images
- 720px, 960px, or 2048px wide
- JPG Format, RGB Color, less than 15 MB
- Images should be:
- Square, landscape, or vertical, all images will be cropped square in feed
- Ideal size is 1080px x 1080px, 1:1 aspect ratio
- For landscape use 1080px by 566px, with an aspect ratio of 1.91:1
- Images:
- Displayed at a 16:9 ratio of 600px x 335px and can be clicked and expanded up to 1200px x 675px.
- No larger than 5MB
- JPG, PNG, or GIF only
Mobile App
Due: To be included at launch assets must be submitted by May 23rd. Assets submitted after this date will be added on a weekly basis.
- SF Pride App Banner Ad
- File Type: .PNG, .JPEG, or .PDF
- Aspect Ratio: 25:6
- DPI or other requirements: 750 x 180 px
- SF Pride App Map Icon
- File Type: .PNG, .JPEG, or .PDF
- Aspect Ratio: 1:1
- DPI or other requirements: 1024 x 1024 px
AUDIO Assets
Due: submit assets for podcast inclusion before the 3rd thursday of each month to be included in that month’s podcast.
- Stinger on Queerness Podcast
- File Type: .mp3 or .aiff
- Duration: 15 seconds
- Text may be provided in lieu of audio; limit 35 words
TV Assets
- TV Commercial (Video)
- File Type:
- Aspect Ratio:
- DPI or other requirements:
- Duration: 30 seconds
- Pre-Recorded Interview (Video)
- File Type:
- Aspect Ratio:
- DPI or other requirements: